fbpx

Halala #Pendoring2023 winners!

#SpeakSouthAfrican

Pendoring encourages the creative evolution of indigenous language communication. Quite simply, at Pendoring, we speak South African!

Pendoring encourages the creative evolution of indigenous language communication.
Quite simply, at Pendoring, we speak South African!

Languages and categories

Pendoring has gone through a number of changes since it was first founded in 1995.

In 2016, we amended our rules so that all indigenous languages could compete on equal footing and in 2018, we went a step further and eliminated prizes that rewarded Afrikaans separately from the remaining nine indigenous languages.

In 2020 we took steps to ensure that Pendoring promotes creative content creation beyond the advertising industry, and now also welcomes books and publication design, music videos, social media content and so much more – as long at least 70% of the entry is in an indigenous language.

Prize money

Pendoring is also unique in that it is the only advertising competition in SA with substantial cash prizes, not only for the overall winners, but also for gold and silver winners in each category.

Pendoring embraces country and industry to promote, unify and celebrate the richness of South Africa’s creative content in all its indigenous languages.

Languages and categories

Pendoring has gone through a number of changes since it was first founded in 1995.

In 2016, we amended our rules so that all indigenous languages could compete on equal footing and in 2018, we went a step further and eliminated prizes that rewarded Afrikaans separately from the remaining nine indigenous languages.

In 2020 we took steps to ensure that Pendoring promotes creative content creation beyond the advertising industry, and now also welcomes books and publication design, music videos, social media content and so much more – as long at least 70% of the entry is in an indigenous language.

Prize money

Pendoring is also unique in that it is the only advertising competition in SA with substantial cash prizes, not only for the overall winners, but also for gold and silver winners in each category.

Pendoring embraces country and industry to promote, unify and celebrate the richness of South Africa’s creative content in all its indigenous languages.

The annual Pendoring Awards ceremony is a celebration of South African indigenous language creative content, with entertainment by some of our country’s best comedians, musicians and performance artists.

The annual Pendoring Awards ceremony is a celebration of South African indigenous language creative content, with entertainment by some of our country’s best comedians, musicians and performance artists.

The 2023 awards will take place on Thursday, 9 November 2023. Watch this space for more information. 

Categories are only eligible for South African non-English languages. All entries must be at least 70% in either Afrikaans, isiZulu, isiXhosa, isiNdebele, siSwati, Xitsonga, Tshivenda, Setswana, Sepedi, Sesotho or South African sign language.

All entries must come with an English translation.

Students may only enter the student category. Where possible, student work should be submitted by the school/college/university, rather than directly by the student.

All categories are single entries unless otherwise stated. If, in the opinion of the jury, several pieces constitute a campaign, then these entries will be combined into one campaign award.

Please check the “Preparation Guidelines” under each category for detailed information on what formats to use when submitting your entries.

Prestigious Umpetha Award

The gold winners of all work in all the categories (with the exception of students) are considered for this award. The winner of the Prestigious Umpetha Award receives: An overseas study tour to the value of R100 000 (valid only in 2024), or an equivalent to this, AND the Pendoring Prestigious Umpetha Award and trophy.

Overall Student Winner and student awards

One overall student winner is selected from the gold winners. The Overall Student Winner receives R10 000.

Each gold winner receives R6 000, a gold Pendoring trophy and a certificate.

Each silver winner receives a silver Pendoring trophy and a certificate.

Gold & Silver Winners

Each gold winner receives R6 000, a gold Pendoring trophy and a certificate.

Each silver winner receives R2 500, a silver Pendoring trophy and a certificate.

Craft awards

Craft entries are only eligible for a Craft Gold or a Craft Certificate.

Each winner receives a certificate.

Do you have any questions about your entry?