Entry StepsEnter Now
Read the Rules
Make sure your entry is eligible. All entries must have been commercially published, launched or aired by the time of entry and must be approved by the Brand/Client.
Check the categories & fees
Enter your work in the correct category and check the entry fees.
Pendoring may move your entry to the most appropriate category before judging commences, however, the jury is not allowed to do this once the process begins. The entry deadline is 30 August. Entries received after the deadline will be charged a 10% late fee.
Every category has its own preparation requirements. Check what’s required for your entry category and make sure you enter your work in the correct format.
Submit your entry online
- All entry forms are completed online via www.pendoring.co.za
- Remember – measure twice and cut once!
- We have lots of tools to help you check your entries before finalising – including our awesome manage media form for you to get a quick review of all your entries.
Upload digital files & send physical material
- All electronic media can be uploaded via the entry system.
Physical entries must be delivered no later than 23 August at:
2nd Floor Trumpet On Keyes
21 Keyes Avenue
- Once your online entry form is completed, you will be able to print entry and package labels.
Ask for help
If you need help at any stage, send an email to email@example.com
If you are unsure which category to enter your work into, or how to prepare your entry, we will assist you and give you guidelines.
Entry FeesEnter Now
Entry fees are non-refundable.
Entries must be submitted online, paid in full and physical copies delivered to Mesh Club, 2nd Floor Trumpet on Keyes, 21 Keyes Avenue, Rosebank, Johannesburg, 2196 by Thursday 23 August 2018 to avoid a 10% late fee.
Value-added tax of 15% is payable and charged on entries.
Method of paymentEnter Now
Account details are provided on the invoice.
Only cheques drawn on a South African bank are acceptable. All cheques should be made payable to The Pendoring Advertising Awards and should be accompanied by a copy of the invoice.
Pendoring is not equipped to accept credit card payments.
Categories are only eligible for South African non-English languages. All entries must be at least 70% in either Afrikaans, isiZulu, isiXhosa, isiNdebele, siSwati, Xitsonga, Tshivenda, Setswana, Sepedi or Sesotho. All entries must come with an English translation.
Students may only enter in the student category. Where possible, student work should be submitted by the School/College/University, rather than directly by the student.
All categories are single entries, unless otherwise stated. For example, Posters must be entered individually, not several as one (1) entry. If in the opinion of the jury, several pieces constitute a campaign, then these entries will be combined into one campaign award.
Please check the ‘Preparation Guidelines’ for each category for detailed information on what formats to use when submitting your entries.
Please check the ‘Rules’ to ensure your entry is eligible.
There are 10 main categories:
Pendoring PrizesEnter Now
Prestigious Umpetha Award
The gold winners of all work in all the categories, with the exception of students, are considered for this award.
The winner of the Prestigious Umpetha Award receives:
An overseas study tour to the value of R100 000 (valid only in 2019),
The Pendoring Prestigious Umpetha trophy and a certificate.
One overall student winner is selected from the gold winners. This winner receives R10 000.
Each gold winner receives R6 000, a gold Pendoring trophy and a certificate.
Each silver winner receives R2 500, a silver Pendoring trophy and a certificate.
Craft entries are only eligible for a Craft Gold or a Craft Certificate.
Each gold winner will receive R3 000, a gold Pendoring trophy and a certificate.
- Communication Design R 980
- Design Mixed-Media Campaign R1860
- Branded Content/ Brand-Sponsored Content R 980
- Design Craft R 980
Digital & Interactive Communication
- Digital & Interactive Communication R 980
- Digital Crafts R 980
- Film R 980
- Film Crafts R 980
- Print Communication R 980
- Print & Out of Home Crafts R 980
Radio & Audio
- Radio & Audio R 980
- Radio Crafts R 980
Out of Home
- Out of Home R 980
- Live Events, Activations, Sponsorships & Ambient R 980
- Live Crafts R 980
- Integrated Campaign R1860
- Retail Communication R 980
- Student - TV, Film & Internet Commercials R 270
- Student Radio & Audio R 270
- Student Print Communication R 270
- Student Digital Interactive Communication R 270
- Student Communication Design R 270
- Student Print & Design Crafts R 270
Categories are eligible for all official South African languages except English. All entries must be at least 70% in either Afrikaans, isiZulu, isiXhosa, isiNdebele, siSwati, Xitsonga, Tshivenda, Setswana, Sepedi or Sesotho. All entries must come with an English translation. Entry forms must be completed in English.
Work must be created for the South African Market by South African Agencies.
Entries must have been commercially published, launched or aired between 1 August 2017 - 30 August 2018 and must be approved by the Brand/Client.
All entrants will be required to submit an Entry Confirmation signed by ECD / CEO or equivalent accepting the Pendoring entry rules.
The majority of categories are single entries, unless otherwise stated. For example, posters must be entered individually, not several as one (1) entry. If in the opinion of the jury, several pieces constitute a campaign, then these entries will be combined into one campaign award. Please note that the same work may be re-entered into Craft Categories and Campaign Categories for e.g. Integrated campaign.
Entry final deadline is Tuesday, 4 September 2018.
Entry cancellations and refund requests must be made in writing. Requests made prior to the entry deadline may be replaced with another entry. Entries cancelled after the entry deadline may not be replaced. No refunds on entries. Under no circumstances will refunds of any fees or costs relating to entries or entry into the awards be issued to entrants. The fees paid for entries are intended to cover the costs of administration, processing and judging the entries and awards. Any entries disqualified by the Pendoring Awards will not be refunded. This includes duplicate entries and entries that do not follow the specified rules.